Search is proud to announce that we have maintained our Top Two rankings as the
world’s best PPC platform in November, as ranked by TOPSEOs (<a href="http://www.topseos.com">www.topseos.com</a>). During the 3rd Quarter, we have refined and
upgraded the platform’s live product feeds and dynamic ad capabilities. These capabilities
have received tremendous feedback from adXsearch customers, including our
newest European client, Solresor, one of Scandinavia’s leading tour operators.
product feeds is a method that is very beneficial to e-commerce companies and
retailers. The feed is based on the customers’ product catalogs from which we
create live ads with dynamic product names, landing pages and prices. For
Solresor, this involves a campaign where the platform inserts the lowest
current price on their travel packages directly into the sponsored links (text
ads) based on the search query and then links the customer directly to the
appropriate booking page. Through adX Search’s rules based system the prices
and landing pages are automatically updated in real time and only displays
current offers and incentives. Magnus Stadin, E-Business Manager at Solresor,
sees the great potential of these feeds for Solresor’s online sales as a result
of being efficient in the online advertising and sales.
He had this to say,
”Our digital strategy is aiming at extensive growth online and optimizing the
costs for the sales online, which will be beneficial to our customers.
Automation of tasks of repetitive nature is a vital component in order for us
to work smarter online. Therefore the platform and services offered by
adXSearch is a perfect match for us in implementing the SEM-part of our digital
strategy. Using adXSearch’s platform we secure that our offers advertised in
Google Adwords is consistent with what is available ‘in stock’ without putting
manual work on keeping the ads updated.”
In addition to the
new features in the platform, we at adX Search are focused on improving our
already stellar customer service and support.
To ensure the best service, we’ve increased our staffing in order to
allow us to offer our clients additional support for account management
services. This service extends our integrated advertising partnership with our
clients and includes: managing campaigns, product feeds, keyword bid
management, advanced integrated call tracking, auto deployed ads and keywords,
multi-channel tracking and conversion optimization. Our new set of features has
strengthened our relationships with our existing client base and has even began
to attract new clientele domestically and internationally.
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