London, October 19, 2011 – Sony Computer Entertainment Europe (SCEE) today announced that PlayStation®Vita (PS Vita) will launch throughout Europe, Africa, the Middle East and Australasia from 22nd February, 2012. Available from ?249.99 (RRP) for the Wi-Fi model and ?299.99 (RRP) for the 3G/Wi-Fi model, PS Vita will offer uncompromised portable gaming experiences, anytime, and anywhere. Please note that these prices may vary from territory to territory.

”PlayStation Vita is an incredible device that offers the best possible portable gaming
experiences. Its revolutionary mix of features combined with social connectivity, delivers a platform for gamers to play games in a whole new way and to connect with their friends and the world around them” said Jim Ryan, President and CEO, SCEE. ”We?re very excited to launch a portable gaming device that goes beyond anything available on the market and is positioned to deliver the uncompromised gaming experiences consumers have been asking for.”

Leveraging PlayStation?s legacy of delivering deep and immersive gaming experiences, the PS Vita system will bring to consumers new ways to play through a unique feature set such as a stunning OLED front touch screen and rear touch pad, dual analog sticks, motion sensors, and dual cameras. With more than 80 games currently in production from first and third party studios including ”LittleBigPlanet,” ”Wipeout 2048,” ”Resistance: Burning SkiesT,”

”Uncharted Golden AbyssT,” Ubisoft?s ”Assassin?s Creed,” EA Sports? ”FIFA”, Activision?s

”Call of Duty?, and many more, the PS Vita is poised to deliver gameplay experiences
unmatched by any handheld or mobile device on the market.

In addition, with both 3G and Wi-Fi support, PS Vita will draw consumers deeper into the gameplay experience and enable them to connect and play with the world around them, including their friends and other PS Vita owners through native PS Vita applications – near, and Party. A variety of social networking and communications services such as Facebook, foursquare, SkypeT, and Twitter will also be available on PS Vita.

For specific country details, please contact:
Christine Platon, Marketing Manager Nordisk Film: christine.platon@nordiskfilm.com,
tel. 08 587 822 35
Erik Juhlin, PR Agency Hero Kommunikation: erik@herokommunikation.se ,
tel: 08 588 00 223

About Sony Computer Entertainment Europe Ltd
Sony Computer Entertainment Europe (SCEE), based in London, is responsible for the distribution, marketing and sales of PlayStation®3, PlayStation®2, PSPT (PlayStation®Portable) and PlayStation®Network software and hardware in 109 territories across Europe, the Middle East, Africa and Oceania. SCEE also develops, publishes, markets and distributes entertainment software for these formats, and manages the third party licensing programs for the formats in these territories.

More information about PlayStation products can be found at www.playstation.com.

PlayStation, the PlayStation logo are registered trademarks of Sony Computer Entertainment Inc. PS3 and PSP are trademarks of Sony Computer Entertainment Inc. All other trademarks are property of their respective owners.