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AMD Pioneers a World of Possibilities at 2013 COMPUTEX TAIPEI

AMD Pioneers a World of Possibilities at 2013 COMPUTEX TAIPEI

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<i>Spotlight shines on 2013 APUs for mobile and
desktop, new GPUs with stunning graphics, more performance and better
entertainment experiences</i>

<i>

</i><b>COMPUTEX TAIPEI 2013 – TAIPEI, Taiwan -6/5/2013 </b>

Today at COMPUTEX TAIPEI 2013, AMD (NYSE: AMD)
exhibited a diverse range of sleek OEM designs and new generations of software
and applications that harness the unmatched computational performance and power
efficiency of the 2013 AMD APU and GPU product
portfolio. In addition, AMD announced its top-performing <a href="http://www.amd.com/beinvincible">2013 Elite A-Series
Accelerated Processing Units (APUs)</a> for desktop
PCs, and publicly demonstrated for the first time the upcoming ”Kaveri” APU
that will introduce <a href="http://www.amd.com/us/products/technologies/hsa/Pages/hsa.aspx">Heterogeneous System
Architecture</a> to the world.

”As the computing market transforms into new and
innovative form factors, AMD is proud to launch our third generation of APU
technology with end-to-end coverage across the server, embedded, desktop,
notebook and tablet market segments,” said Lisa Su, senior vice president and
general manager, AMD Global Business Units. ”AMD APUs have achieved exceptional
adoption, most recently being selected as the heart of the living room in the
next generation of game consoles as well as delivering powerful new user
experiences in desktops, notebook and tablets. We welcome our customers,
technology partners and most importantly the end users of our technology to
come experience what AMD innovation delivers at COMPUTEX TAIPEI 2013.”

<b>2013 Elite A-Series APUs for Desktops Deliver What Customers Want</b>

AMD is delivering a new, top-to-bottom <a href="http://www.amd.com/us/products/desktop/processors/a-series/Pages/a-series-pib.aspx">product stack for
mainstream PCs</a> and do-it-yourself (DIY) PC builders looking
for leading performance, discrete-level graphics and an easy upgrade
infrastructure that leverages existing platforms with the 2013 AMD Elite
A-Series APUs. An announcement detailing
the specifications and performance details of the latest desktop performance
leaders from AMD was made today.

Also demonstrated at COMPUTEX was technology
from leading cloud-gaming ISV Splashtop® that
gives users access to enhanced ‘personal-cloud’ software. Users now have the
ability to stream some of the most popular, <a href="http://www.amd.com/us/products/desktop/processors/a-series/Pages/a-series-pib.aspx">best-selling game
titles</a> such as ”SimCity” on other nearby mobile devices and, with AMD Elite
A-Series APUs for desktops, experience ultra-responsive performance.

<b>2013 Mobility APUs for PC Users on the Go</b>

Following the recent launch of <a href="http://www.amd.com/us/press-releases/Pages/amd-rejuvenates-mobile-2013may23.aspx">three new mobility
APUs</a> – including the world’s first 28nm, quad-core x86 SoC APU (formerly
codenamed ”Temash”) and the first and only quad-core SoC APU for entry-level
and small-form factor touch notebooks (formerly codenamed ”Kabini”) — AMD also
showcased new OEM design wins. The new APUs are designed to effectively balance
the needs of a wide range of new and traditional mobile PC users and are
available beginning today from the world’s top computer manufacturers,
including attractive new systems from Acer and HP, with
many others expected throughout the year. In recognition of its ability to
deliver a superior experience for mobile PCs, the new Elite Mobility APU was
awarded ”<a href="http://www.amd.com/us/press-releases/Pages/new-amd-tablet-2013may28.aspx">Best Choice of
COMPUTEX TAIPEI.</a>”

<b>AMD Industry-Leading Graphics Enhances Gaming Experiences</b>

AMD also showcased the latest updates to its <a href="http://www.amd.com/us/press-releases/Pages/amd-delivers-unified-2013mar26.aspx">Unified Gaming
Strategy</a>, which is how AMD plans to drive leadership in the global gaming market
across consoles, cloud platforms, tablets and PCs. AMD is effectively
positioned to drive the next era of gaming as a leading provider of the most
innovative graphics technologies and a key collaborator with the world’s top
hardware and game developers.

The success of AMD’s Unified Gaming Strategy is
immediately and clearly evident in consoles. All major next generation consoles
– Sony PlayStation 4, Nintendo Wii U and Microsoft Xbox One – are powered by
AMD technology.

AMD also demonstrated its two recently announced
leadership graphics products: AMD RadeonT HD 7990, the
world’s fastest desktop GPU, and AMD RadeonT HD 8970M, the
world’s fastest notebook GPU. To showcase the outstanding features, performance
and power of AMD RadeonT GPUs, AMD revealed a new ”RubyT” technology demo at
COMPUTEX TAIPEI 2013, designed from the ground up to demonstrate award-winning <a href="http://www.amd.com/us/products/technologies/gcn/Pages/gcn-architecture.aspx">Graphics Core Next
(GCN)</a> architecture. Ten years after the release of the first ”Ruby” demo, the
new version illustrates the magic game developers can create today with GCN,
allowing users to experience new levels of detail and features such as AMD
TressFX hair and AMD Eyefinity technology. The new ”Ruby” technology demo was
developed in collaboration with IIIFonic, using the Crytek CryEngine3.

In cloud gaming, AMD showed how it is leading
the way by working with industry leaders like CiiNow, G-Cluster, OTOY and
Ubitus to deploy gaming technology across the cloud. AMD RadeonT Sky Series graphics
cards enable game developers and service providers to deliver a world-class
content experience by allowing flexible streaming of visually stunning games,
without restricting users to a single device.

AMD works closely with game developers to optimize
PC games for AMD technology and to offer today’s most acclaimed and popular
titles via the ”<a href="http://sites.amd.com/us/promo/never-settle/Pages/nsreloaded.aspx">Never
Settle: Reloaded</a>” game bundle. One of AMD’s key gaming partners
is Nixxes, the developer behind ”Deus Ex: Human RevolutionT,” ”Hitman:
AbsolutionT” and ”Tomb RaiderT.” Jurjen Katsman, CEO of Nixxes, joined AMD at
COMPUTEX to discuss the future direction of the long-standing gaming
partnership between AMD and Nixxes.

<b>Supporting Resources</b>

  • Check out the new <a href="http://www.amd.com/beinvincible">2013
    Elite A-Series APUs</a> for desktop
  • Find out more information about the AMD APU Advantage
  • See more information about the <a href="http://sites.amd.com/us/promo/never-settle/Pages/nsreloaded.aspx">”Never Settle Reloaded”
    Bundle</a>
  • Visit the <a href="http://www.amd.com/mobility">2013
    Mobility APU landing page</a> for videos, photos
    and more
  • Read about recent AMD APU news
  • Visit our <a href="http://www.amd.com/computex">COMPUTEX
    landing page</a> to get the latest on all of our show happenings
  • Check out <a href="http://www.youtube.com/user/AMDUnprocessed">AMD APU
    demos</a>
  • Follow all the news from AMD on Twitter @AMD_Unprocessed
  • Follow AMD on Facebook

Pressreleasen kommer från: Newsdesk

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