<b>BlackBerry 10 Platform Launches on Two New Smartphones</b>

Waterloo, ON – BlackBerry® (NASDAQ: RIMM;
TSX: RIM) today launched BlackBerry® 10, the re-designed, re-engineered, and
re-invented BlackBerry platform that creates a new and unique mobile computing
experience. Available on two new LTE-enabled smartphones, the BlackBerry® Z10
(all-touch) and BlackBerry® Q10 (touch with physical keyboard) smartphones
powered by BlackBerry 10 offer you a faster, smarter and smoother experience
than any other BlackBerry you have used before.

BlackBerry unveiled the new BlackBerry Z10
and BlackBerry Q10 smartphones at events held simultaneously in New York,
Toronto, London, Paris, Dubai, and Johannesburg.

”Today sees a re-invented BlackBerry launching
an entirely new mobile experience,” said Thorsten Heins, President and CEO of
BlackBerry. ”We are thrilled to be introducing BlackBerry 10 on the new <a href="http://global.blackberry.com/smartphones/blackberry-z10.html">BlackBerry
Z10</a> and BlackBerry Q10
smartphones, to deliver a faster, smarter experience that continuously adapts
to your needs.&nbsp; Every feature, every gesture,
and every detail in BlackBerry 10 is designed to keep you moving.”

<b>Highlights
of BlackBerry 10
</b>BlackBerry 10 is a robust
and reliable platform that is smooth and responsive. It has a modern design and
a gesture-based interface that is highly discoverable. It is designed to support,
learn, and adapt to the way you work and share with features like:

·&nbsp;
The ever present BlackBerry®
Hub, which is a single place to manage all your conversations whether personal
or work email, BBMT messages, social media updates or notifications, and the
ability to ”peek” into the BlackBerry Hub from anywhere, so you’re always only
one swipe away from what matters to you.

·&nbsp;
BlackBerry® Flow, where the
BlackBerry 10 experience excels by enabling features and apps to flow
seamlessly together, helping you complete the task at hand effortlessly and
efficiently. For example, you can tap on an attendee listed for a meeting to
see their latest tweet or LinkedIn profile. Or tap the thumbnail of a picture
you just took to launch the Picture editor and quickly apply a transformation
or filter, then instantly share it with your contacts.

·&nbsp;
A keyboard that understands and
adapts to you, that learns what words you use and how you use them, then offers
them up to you so you can type faster and more accurately.

·&nbsp;
BBM (BlackBerry® Messenger),
which allows you to share things with the people that matter to you in an
instant. BBM in BlackBerry 10 includes voice calling and video chat, and
introduces the ability to share your screen with another BlackBerry 10 contact.

·&nbsp;
BlackBerry® BalanceT
technology, which elegantly separates and secures work applications and data
from personal content on BlackBerry devices.

·&nbsp;
Time Shift, an astonishing camera
feature that lets you capture a group shot where everyone is smiling with their
eyes wide open. Story Maker, which lets you bring a collection of photos and
videos together, along with music and effects, to produce an HD movie that you
can instantly share. &nbsp;

·&nbsp;
The new BlackBerry 10 browser, which
sets the industry benchmark for HTML5 support on smartphones, is incredibly
fast. Scrolling or zooming is fluid and responsive. The browser includes many
advanced features, supports multiple tabs, lets you browse sites privately, includes
a reader mode, and integrates with the platform for easily sharing content.

·&nbsp;
BlackBerry® Remember, which combines
memos, tasks and much more into a single experience. It helps you organize and
manage information you have on your smartphone around projects or ideas, letting
you collect content such as websites, emails, photos, documents, and other
files, and then like a To-Do list, lets you create tasks, assign due dates, and
track your progress. If your BlackBerry 10 smartphone is set up with a work
account, your Microsoft® Outlook® Tasks will automatically be wirelessly synced
with BlackBerry Remember.&nbsp; If you have
configured an Evernote account with your smartphone, BlackBerry Remember will
sync Evernote workbooks as well. &nbsp;

·&nbsp;
BlackBerry® Safeguard technology
that helps protect what is important to you, and the business you work for.
&nbsp;

·&nbsp;
Built-in support for Microsoft
Exchange ActiveSync® so your BlackBerry Z10 or BlackBerry Q10 smartphone can be
simply connected and managed as other ActiveSync devices in a company, or
enabled with BlackBerry® Enterprise Service 10 to gain secure access to work
email, ”behind the firewall” applications and data, and benefit from other
security and enterprise mobility management features.

·&nbsp;
The BlackBerry® WorldT
storefront, which now includes 70,000 BlackBerry 10 apps and one of the most
robust music and video catalogs in mobile today – with most movies coming to
the store the same day they are released on DVD. In addition, Facebook,
Twitter, LinkedIn and Foursquare apps for BlackBerry 10 are preinstalled, and BlackBerry
10 customers will have access to leading applications from across the globe.
Leading application providers including Disney, Cisco, Foursquare, Skype and
Rovio have committed to the platform.

<i>”At Foursquare, we are extremely excited to
launch our new BlackBerry 10 application and to continue developing on the
platform,” said Dennis Crowley, Co-Founder and CEO of Foursquare. ”Our team
built the app just for BlackBerry 10, and the result is an amazing Foursquare
Explore experience to help people around the world make the most of where they
are.” </i>

<i>”We’re delighted to bring Angry Birds Star
Wars to BlackBerry fans around the world,” said Petri Järvilehto, EVP of Games,
at Rovio. ”It’s a great platform that gives a fantastic gaming experience, so
fans can experience the struggle of Rebel Birds vs. Imperial Pigs to the
fullest!”</i>

<i>”Bringing Where’s My Water? and Where’s My
Perry? to BlackBerry 10 smartphones will introduce some of Disney’s most
popular mobile games to new audiences,” said Tim O’Brien, VP of Business Development,
Disney Games. ”The new BlackBerry 10 platform is an exciting opportunity to
expand Disney’s network of mobile players.”</i>

<i>”We’re proud to extend Cisco’s WebEx
technology to the BlackBerry 10 platform letting customers of any size join,
start, view content, and stay connected to WebEx meetings right from their
BlackBerry 10 smartphone,” said Raj Gossain, Vice President of Product
Management, Cloud Collaboration Applications Technology Group at Cisco. ”Our
customers access Cisco collaboration capabilities, such as instant messaging,
IP voice calling and conferencing on BlackBerry smartphones to stay connected
anywhere, anytime, and with anyone. RIM and Cisco have worked together to
develop an application that is user friendly and meets the needs of our global
customers.”</i>

<i>”We are excited about our plans to bring
Skype to smartphones running the brand new BlackBerry 10 platform,” said Bob
Rosin, VP & GM of Business Development for Microsoft’s Skype division.&nbsp;”We
are working closely with BlackBerry to ensure Skype runs great on BlackBerry 10
devices. This will give BlackBerry 10 users a great Skype experience, including
free voice and video calling, sending instant messages and text messages,
sharing photos, videos and files, and calling to landlines and mobiles at
Skype’s low rates.”</i>

<b>BlackBerry
Z10 and BlackBerry Q10 Smartphones
</b>The new BlackBerry
10 smartphones are elegant and distinctive, and the fastest, most advanced
BlackBerry smartphones yet. They feature 1.5 Ghz dual core processors with 2GB
of RAM, 16GB of internal storage, and an expandable memory card slot. They
include the latest enhancements in high density pixel and screen technology to
display clear, sharp, and incredibly vivid images. Both feature a micro HDMI
out port for presentations, and advanced sensors such NFC (near field
communications) to support mobile payments and the exchange of information with
a tap of the smartphone. They also have a removable battery.

Models of the
BlackBerry Z10 and BlackBerry Q10 will be available from carriers to support their
respective 4G LTE or HSPA+ networks, and all the available models include
connectivity support for global roaming. The BlackBerry Z10 and BlackBerry Q10 smartphones
will also each come in White and Black. For more information about the new
BlackBerry Z10 and BlackBerry Q10 smartphones powered by BlackBerry 10 please
visit www.blackberry.com/blackberry10

A range of accessories for the new BlackBerry
10 smartphones, including the new BlackBerry® Mini Stereo Speaker as well as a
variety of carrying and charging solutions including a unique charger that
provides on-the-go charging, will be available from select carriers and
retailers.

<b>Pricing and Availability
</b>Worldwide, we
have several key markets that are revealing pricing and availability today,
including the UK, Canada and UAE.

·&nbsp;
In the UK, the BlackBerry Z10
will be available beginning tomorrow on pay monthly contracts and pre-pay plans
from EE, O2, Vodafone, Phones 4u, BT, 3UK and the Carphone Warehouse. BlackBerry
Z10 smartphones will be available fully subsidized on competitive monthly pay
contracts. Price points will vary according to carriers and retail partners.

·&nbsp;
In Canada, the BlackBerry Z10
will be available on February 5th. Pricing will vary by carrier partner, but it
will retail for around $149.99 on a 3 year contract.

·&nbsp;
In the UAE, the BlackBerry Z10
will be available on February 10th. Pricing will vary by carrier partner, but
unsubsidized it will retail for AED 2,599.
·&nbsp;
In the U.S. market, we expect
availability with most carriers for the BlackBerry Z10 to be in March. Today, U.S.
carriers will start announcing pre-registration and price plans.

Many of our
global partners have already launched or will be launching pre-registration and
pre-order sites today.

We expect the first global carriers to
launch the BlackBerry Q10 in April. We will announce new pricing and
availability information as carriers roll-out around the world.
Mediekontakt: Bite Communications: rim@bitepr.se, +46 (0)8 402 01 00

<b>About
BlackBerry
</b>A global leader in wireless innovation,
BlackBerry® revolutionized the mobile industry when it was introduced in 1999.
Today, BlackBerry aims to inspire the success of our millions of customers
around the world by continuously pushing the boundaries of mobile experiences.
Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in
North America, Europe, Asia Pacific and Latin America. BlackBerry is currently listed
on the NASDAQ Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM)
(Ticker symbols to change to NASDAQ: BBRY and TSX: BB on February 4, 2013). For
more information, visit www.blackberry.com.

###

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"may",&nbsp;
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"believe", and similar expressions, are intended to identify forward-looking
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